Successful Job Fair at SM Dasmariñas Builds Momentum for Nationwide ‘Araw ng Kalayaan’ Event

SM Supermalls and its valued partners successfully mounted the SM Group Job Fair at SM City Dasmariñas last May 27, bringing together aspiring applicants, employers, and career opportunities under one accessible venue.

The one-day hiring event drew strong participation from jobseekers across Cavite and nearby areas, connecting applicants to career openings from some of the country’s most recognized retail and service brands. Participating employers included Ace Hardware, Watsons, SM Store, SM Supermarket, SM Appliance Center, Sports Central, Toy Kingdom, Savemore, Alfamart, Goldilocks, National University, and many more under the SM Group.

More than 1,000 job seekers attended the event, interviewing with more than 20 companies offering opportunities across retail, operations, merchandising, customer service, finance, marketing, warehouse operations, pharmacy, and management roles. More than 140 were hired on the spot (HOTS) with several hundreds more for follow-up interviews beyond the job fair. This reflects the event’s immediate impact in helping Filipinos move closer to meaningful employment.

Companies also shared how SM job fairs allowed them to more easily connect with talents and fill-up their vacancies. “Sobrang nakaka-overwhelm… andaming tao. Yung mga area na meron akong vacancy dito, around Dasma, Imus, and Bacoor… super happy kasi na filled-in na. So, may mga na hired on the spot kami. Thank you so much SM Dasmariñas. Sana marami pang job fair,” shared Daniela Capistrano, Talent Acquisition Officer from Goldilocks Bakeshop Inc.

Initiatives like the SM Job Fairs help bridge jobseekers to immediate employment opportunities while making the process more accessible and community-based. Meanwhile, DICT highlighted the importance of digital readiness and future-ready learning as part of today’s evolving workforce landscape through their booths.

The initiative was made possible through strong collaboration among SM Supermalls, SM Retail, Jobstreet, PSAC Jobs, PCCI, ECOP, PHILEXPORT, PESO, LGUs, DICT, and other institutional partners committed to supporting employment generation and workforce development.