Puregold launches Teatro Panalo, opens search for outstanding Filipino plays

 

The curtain is about to rise on another “panalo” cultural experience from Puregold—this time, one that brings the world of Filipino theater closer to both the artists who create it and the audiences who deserve to experience it.

 

Further expanding its commitment to champion Filipino creativity and showcase these talents to more audiences, Puregold proudly announces Teatro Panalo, an inaugural theater festival that aims to discover, develop, and stage compelling new one-act plays and musicals by Filipino playwrights.

 

Produced and organized by Wishbone Collective, Inc. and presented by Puregold, the incubation theater festival is a platform where original works can evolve from script to stage with professional dramaturgical support, production resources, and valuable audience engagement.

 

Twelve (12) original works—eight (8) straight plays and four (4) musicals—will be selected to receive full production as part of the festival, with each playwright receiving Php 100,000 in financial compensation.

 

Following the festival, one straight play and one musical will also be awarded full-length development grants, an opportunity for further artistic growth and eventual commercial production.

 

For Puregold, Teatro Panalo reflects the company’s continuing belief that meaningful experiences should be as accessible as possible, because this is the true “panalo” experience.

 

“Puregold has always been present in the everyday lives of Filipino communities,” said Ivy Hayagan-Piedad, Senior Marketing Manager of Puregold. “Through Teatro Panalo, we hope to be present in another meaningful way by creating spaces where people can come together, exchange new ideas, and see Filipino artistry come to life on stage.”

 

Hayagan-Piedad said the initiative is rooted in Puregold’s understanding of service as something that extends beyond the transactional.

 

“Being of service to a community is not limited to what happens inside our stores. It also means listening to what matters to people and supporting experiences that help communities feel seen, connected, and represented,” she said. “Theater has the power to create that kind of shared experience.”

 

Festival Director Vincent de Jesus emphasized that Teatro Panalo is equally about nurturing artists as it is about discovering outstanding material.

 

“We’re looking for authentic voices, fresh perspectives, and stories that deserve to be seen on the stage,” he said. “The festival is designed to help playwrights realize the full potential of their work through collaboration with experienced theaterpractitioners, while also giving audiences the opportunity to encounter exciting new Filipino stories.”

 

Submissions are now officially open to amateur and professional Filipino playwrights aged 18 and above at the time of application. Entries may be written in Filipino or English and must be original one-act works, either straight plays or musicals. Adaptations, translations, and AI-generated creative works are not eligible. The festival welcomes submissions across genres, styles, and theatrical forms, provided they are original works intended for approximately 35 to 40 minutes of stage performance.

 

Interested applicants must submit their entries no later than 11:59 p.m. on September 11, 2026. Applications should include a completed one-act script, synopsis, logline, playwright’s development vision, supporting documents, and, for musical entries, demo recordings.

 

A shortlist of sixteen (16) plays and eight (8) musicals will be announced on October 6. Shortlisted applicants will be invited to present their works to the Selection Committee on October 14 to 16, and a final lineup of eight (8) straight plays and four (4) musicals will be announced on October 16.

 

Selected playwrights will participate in Wishbone’s professional incubation program, which includes dramaturgical guidance, production support, and the opportunity to have their work staged before live audiences during the inaugural festival, currently scheduled for February to March 2027.

 

De Jesus added, “Original stories have always shaped communities, reflected generations, and inspired change. With Puregold Teatro Panalo, the next great Filipino play may be waiting behind an unopened script. Puregold is inviting playwrights from across the country to bring those stories to the stage.”

 

Complete festival mechanics, eligibility requirements, and application details are available through the official Puregold Teatro Panalo submission form: https://bit.ly/PGTeatroPanalo.

 

Mula Live Selling Hanggang Diamond Empire: Charo Cordial, Nagpasabog ng Star-Studded Fashion Show

Isang gabi ng kinang, fashion, at showbiz ang matagumpay na hatid ng Maddox Jewelry Iconic Runway: Diamond Jewelry Fashion Show 2026 na ginanap noong Hulyo 30 sa EDSA Shangri-La Manila. Pinangunahan ito ng Founder, President, at CEO ng Maddox Jewelry na si Charo Cordial, habang ang buong fashion spectacle ay idinirehe ng fashion director na si Robbie Carmona. 

 

Naging matagumpay ang engrandeng selebrasyon ng ika-limang anibersaryo ng Maddox Jewelry kung saan 41 celebrities ang rumampa sa apat na thematic runway segments—Icons of Forms and Radiance, Icons of Brilliance and Elegance, Icons of Timelessness, at Icons of Legacy—na tampok ang signature natural diamond collections ng brand.  

Nagbigay-ningning sa runway ang ilan sa pinakamalalaking pangalan sa entertainment industry kabilang sina Optimum Star Claudine Barretto, Ara Mina, Pokwang, Beauty Gonzalez, Katrina Halili, Diana Zubiri, Geneva Cruz, Kris Bernal, AJ Raval, Aljur Abrenica, Diego Loyzaga, Jeric Raval, Roderick Paulate, Carmi Martin, Amy Austria, Jackielou Blanco, Yayo Aguila, Gardo Versoza, Epy Quizon, James Blanco, Nadine Samonte, Regine Tolentino, Maureen Larrazabal, Aubrey Miles, Troy Montero, at marami pang iba na pawang supporters at loyal clients ng Maddox Jewelry.

Isa sa mga naging tampok ng gabi ang pagrampa ng celebrity couples na sina AJ Raval at Aljur Abrenica at Aubrey Miles at Troy Montero, habang humanga rin ang audience sa fierce runway walk ni Ryza Cenon, sa espesyal na natural diamond necklace na idinisenyo mismo ni Beauty Gonzalez, at sa eleganteng finale walk ng Optimum Star Claudine Barretto, na umani ng malakas na palakpakan mula sa mga dumalo.

Ngunit higit pa sa kinang ng mga diyamante at presensya ng mga sikat na personalidad ang ipinagdiwang sa gabing iyon. Sa kanyang mensahe, binalikan ni Charo Cordial ang kanyang paglalakbay—mula sa pagiging anak ng isang magsasaka sa Bicol na nangarap lamang makapagtapos ng pag-aaral at maging engineer, hanggang sa pagtatatag ng Maddox Jewelry, na ngayon ay isa na sa mga pinagkakatiwalaang natural diamond jewelry brands ng maraming celebrities at customers sa buong bansa. 

Ibinahagi rin niya na nagsimula lamang ang Maddox Jewelry sa simpleng live selling noong panahon ng pandemya. Mula sa pagbebenta ng bags at gold jewelry, unti-unti itong lumago hanggang sa maging kilala sa natural diamond jewelry market. Sa kabila ng tagumpay, nananatili siyang nakaugat sa kanyang pinagmulan at patuloy na nagbibigay ng tulong sa kanilang komunidad sa Bicol, kabilang ang pagpapagawa ng pathway sa kanyang dating pampublikong paaralan upang mas mapadali ang pagpasok ng mga estudyante tuwing tag-ulan. 

Para kay Charo, ang Maddox Jewelry Iconic Runway 2026 ay higit pa sa isang fashion show. Isa itong pagdiriwang ng limang taon ng sipag, tiyaga, at mga pangarap na natupad, gayundin ng pasasalamat sa mga artistang, business partners, loyal clients, at supporters na naging bahagi ng paglago ng Maddox Jewelry.

Sa tagumpay ng Maddox Jewelry Iconic Runway 2026, muling pinatunayan ni Charo Cordial na ang Maddox Jewelry ay hindi lamang tungkol sa natural diamond jewelry. Isa rin itong simbolo ng inspirasyon, dedikasyon, at paniniwalang ang bawat pangarap ay maaaring matupad sa pamamagitan ng tiyaga at determinasyon.

Para sa iba pang updates, maaaring sundan ang official Facebook, TikTok, at YouTube pages ng Maddox Jewelry.

Newest P-Pop Girl Group OONA Formally Debuts

Aguila Entertainment and Islah Entertainment officially launched its very first PPop Girl Group, Oona, ready to take on the local music scene with their carrier single "Darama."

The five-member group that includes lsaki Bautista, Coleen Trinidad, Jaylou Felciano, Karyss "Kar" Asio, and Julia "Bella" Patillas were formally introduced during a media launch titled"Unang Tingin: The Debut' held Friday (Jul 31) in Matrix Creations Events Venue in Quezon City.

"For over two decades, Aguila Entertainment built and sustained the careers of some of the country's sought after actors. So it is just as exciting for us to venture into music particularly the PPop scene and drive the careers of these extremely talented individuals," said Aguila Entertainment CEO Katrina Aguila.

"We are very proud to finally present Oona after a year of intense training and preparations with us at Islah Entertainment," said lslah Entertainment President Mayette Acuna. "These girls worked so hard, tried so many times, but never gave up. Finally, their time has come and we are very excited to be with them in this journey.

Before their debut, Oona had already gained attention online through their various on-ground performances and the release of their single "Darama," which the group co-wrote together.

Oona also had their first television appearance via GMA's All Out Sundays where they joined other PPop acts.  

"We are very grateful for this opportunity. We've been rejected so many times but we know in our hearts that this is something that we really want to do so we kept on trying and trying. Now, here we are finally debuting as Oona," shared Isaki who stands as the group's leader.  

"Our sincerest appreciation to our management, our coaches, and our glam team for believing in us and not giving up on us. Sila ang unang naniwala talaga at tumaya sa amin. We couldnt have done this without you" added Bella.  

of course, thanks also to each one of us in the group. We were each other's strength and motivation to keep working hard to achieve our common goal and that is to finally take our spot in the industry, said Coleen.  

To the delight of over a hundred fans in attendance during the event, Oona performed for the very first time their newest song, "Unang Tingin." The song is about how first impressions aren't always true. Like what the lyric says, 'you wont see all that sa unang tingin," shared Kari.  

"We hope anyone who listens to this song feels empowered and confident with who they are-Something Oona very much stands for," added Jaylou.

Coleen and Isaki, who were both former members of MNL48, already enjoyed following online and are no strangers to the PPop community. Jaylou, on the other hand, captivated netizens on Tiktok with her lifestyle content and dance covers.

Coming in fresh in the game are Bella and Kari, who both have performance backgrounds before joining the group.

For more updates on Oona follow @oona.official on Instagram and Tiktok and Oona. on Facebook. For inquiries and bookings, you may email inguiry@aquilaentertainment.ph.

LOTLOT DE LEON, BINALIKAN ANG MASAKIT NA P80,000 SCAM SA PANAYAM KAY CHARO CORDIAL NG MADDOX JEWELRY

Hindi lang pagpapagawa ng kanyang mamahaling diamond ring ang naging dahilan ng pagbisita ni Lotlot De Leon sa Maddox Jewelry. Nauwi rin ang kanilang kuwentuhan ni Charo Cordial sa mga personal na karanasan ng aktres—mula sa pagiging anak ng Superstar na si Nora Aunor, mga negosyo niyang nalugi, hanggang sa kanyang buhay bilang ina ng apat na anak.

Isa sa mga ipinagawa ni Lotlot ay ang kanyang eternity ring na natanggalan ng isang malaking diamond stone.

Ayon kay Charo, mahalagang regular na ipinapatingin ang mga alahas, lalo na ang mga may malalaking bato, upang matiyak na hindi lumuluwag ang mga prongs na humahawak dito.

Habang pinag-uusapan ang halaga ng mga alahas, napag-usapan din kung paano tumataas ang value ng natural diamonds sa paglipas ng panahon.

Ayon kay Charo, may mga alahas na nabili noon sa halagang daan-daang libong piso na umaabot na ngayon sa milyong halaga, dahilan kung bakit itinuturing din itong isang magandang investment.

Ngunit naging emosyonal ang usapan nang ikuwento ni Lotlot ang isa sa pinakamalaking scam na naranasan niya sa negosyo.

Aniya, may negosyong bangus sila noon ng kanyang mga kaibigan nang makatanggap sila ng malaking order na nagkakahalaga ng humigit-kumulang P80,000.

Dahil manager's check ang ipinambayad at isang kilalang courier ang kumuha ng produkto, kampante silang ibinigay ang kanilang paninda.

Ngunit nang ideposito nila ang tseke sa bangko, doon nila nalaman na peke pala ito.

"Akala namin may pang-Pasko na kami. Pagdating sa bangko, fake pala ang manager's check," kuwento ni Lotlot.

Aminado siyang masakit ang naging karanasan dahil bukod sa nawala ang kanilang produkto, kinailangan pa nilang sagutin ang lahat ng naging gastos sa negosyo.

Dahil dito, sinabi niyang naging mas maingat na siya sa pagtanggap ng mga transaksiyon.

Napunta rin ang usapan sa pagiging anak nina Nora Aunor at Christopher De Leon.

Ayon kay Lotlot, lumaki siyang sanay na artista ang kanyang mga magulang kaya hindi niya ito itinuring na kakaibang bagay.

"Para sa akin, trabaho lang nila 'yon. Hindi naman ako tinrato nang iba sa school dahil anak nila ako," aniya.

Ikinuwento rin ng aktres ang kanyang apat na anak at kung paano niya pinagsasabay ang trabaho, pamilya, at mga bagay na kanyang kinahihiligan gaya ng pagluluto.

Sa kabila ng iba't ibang pagsubok na kanyang pinagdaanan, sinabi ni Lotlot na mas pinahahalagahan niya ngayon ang mga simpleng bagay sa buhay at ang mga aral na kanyang natutunan sa bawat karanasan.

Marami pang naging makukulay na kuwentuhan at personal na rebelasyon si Lotlot De Leon sa kanyang pagbisita sa Maddox Jewelry.


Para sa iba pang updates, maaaring sundan ang official Facebook, TikTok, at YouTube pages ng Maddox Jewelry.

Puregold OPM Con Generations 2026 fills the Big Dome in celebration of OPM across generations

Puregold’ s OPM Con Generations 2026, spurred by a high-spirited full-house crowd at the Big Dome, recently delivered Original Pilipino Music’ s biggest and boldest celebration yet with a lineup featuring some of the country’ s most sensational names in music.

Held on July 11 at the Araneta Coliseum, OPM Con knocked it out of the park once more with a remarkable gathering of OPM talent— a feat made possible only by Puregold.

The concert capped weeks of anticipation after tickets were sold out in just two days. Puregold OPM Con Generations 2026 presented a pool of established OPM icons comprising
the country’ s most influential music acts and a roster of emerging artists in one event. With thousands of fans filling up the cavernous venue, the evening became a tribute to the artists,
songs, and communities that have shaped OPM across generations.

“ The Big Dome has long been a home to some of OPM’ s most iconic acts and unforgettable performances, and seeing it come alive once again for Filipino music is something Puregold will always be proud of,” said Ivy Hayagan-Piedad, Senior Marketing Manager of Puregold Price Club Inc. “ OPM has the power to bring generations together.

Puregold is deeply grateful to the artists, fans, communities, partners, and everyone who
helped turn this vision into a true historical moment for OPM.”

Headlined by SB19, Ben&Ben, Alamat, Flow G, Skusta Clee, SunKissed Lola, G22, KAIA, and
XONARA, OPM Con showcased the breadth of modern Original Pilipino Music. The performers represented a wide spectrum of genres and styles, from P-pop, folk-pop, and alternative music to hip-hop and contemporary pop, highlighting the richness of today’ s music scene.

The sense of community that has become synonymous with OPM Con was evident throughout the evening. Families, friends, and fandoms came together under one roof, united by a shared appreciation for Filipino music regardless of genre or generation. Their enthusiasm carried through every performance, with deafening cheers, sing-alongs, and thunderous applause, creating an atmosphere that never let up from the opening number to the final encore.

Beyond the performances themselves, the landmark event attested to the increasing enthusiasm in Filipino music and the people who champion it. The overwhelming turnout of the audience underscored the extraordinary response to this year's OPM Con while serving as
a powerful reminder of OPM's deep-rooted place in Pinoy culture and the passionate audiences that proudly embrace it.

With three successful editions to its name, Puregold OPM Con continues to grow alongside the Filipino music industry it proudly supports. Over the years, it has become one of the country’ s leading platforms uniting artists, fans, and music lovers through a shared love for OPM. As Filipino music evolves, Puregold remains committed to creating experiences that keep that connection alive.