Thursday, April 22, 2021

SB19 Co-Creates Premium Collection with Designer Chynna Mamawal




One of the biggest local collaborations in the Philippines has just landed. Bright and young designer Chynna Mamawal produces a special premium collection co-created with the p-pop royalties, SB19. These collaboration pieces will be available on wearcasa.ph in very limited quantities starting April 24,2021 10pm PHT .


The Collection


The entire collection consists of 30 looks for both men and women. The SB19 Premium Collection is split into 3 themes -- WHAT?!, Streetwear, SB19 Woman and SB19 Guys.


The SB19 Premium WHAT?! collection is inspired by the single released in March, representing the colors of Philippine flag. The SB19 Premium Streetwear collection consists of unisex wearable sweats and coords, with colors and silhouettes hand-picked by SB19, and masterfully crafted by Chynna Mamawal and her team of artisans and craftsmen. All these items are limited to 100 pieces each look, and will never be reproduced again.





Giving spotlight to the SB19 Women, Chynna has produced 14 silhouettes which are very feminine, sophisticated, and yet still very edgy. Part of the collection are structured pieces such as trench coats, crop & pants coord; athleisure pieces from jacket coords, tennis skirt set and sporty dress; and as highlight of the womenswear collection, a 150-piece limited edition tulle WHAT?! dresses in black, nude and blush.






To top up the collection are 2 more sporty shirts and shorts coord in plain and mesh, in black and white for the sporty, always on-the-go SB19 guys.





The Creation


The current pandemic and lockdown has put a lot of barriers on the creation of this collection. From meetings, to designing and even to sourcing and producing has been a great challenge. But more so it has become an inspiration to push this project further, to give more jobs to the sewers and craftsmen, and to continue supporting the local industry.


“The design process started with a meeting between me and the SB19 team, knowing their favorite colors and the silhouettes they feel like would best represent their own personalities,” shares Chynna Mamawal. “Some pieces are in limited edition, primarily because of the shortage in fabric supplies during the global pandemic. So these pieces will eventually become collectibles, especially as SB19 is ready to take the global spotlight.”


The Premium Box


Every order of the limited edition items comes with a black customized box, numbered label and printed postcards with exclusive collection photos and messages signed by SB19 and Chynna Mamawal.


The collection drops at midnight of April 24th, exclusively at wearcasa.ph, for both local and international orders.


For more information, follow Wear Casa on social media, fb.com/wear.casa, instagram.com/wear.casa and twitter.com/wearcasa. Visit wearcasa.ph for all product information.

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